Testimonial
"Brian’s suggestions, guidance, and insights enhanced my initial website’s text, making it more readable and professional. He understands what makes people want to read a website and what makes websites sell. I have received many compliments and am very pleased with the results." |
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We develop influential web-based sales presentations for companies ready to expand their opportunities.
Sales and Decision-making Insight
This knowledge is based on nearly two decades in corporate sales, reinforced by clarifying service and technology pieces and persuasive sales proposals. Our broad understanding of:
- Sales psychology and selling effectiveness
- Strategic, analytical, and creative thinking styles
- How vital memorable imagery and emotion is to the art of persuasion
- The qualities that make a website a valued read
gives us the ability to relate, knowledgeably and insightfully, to your business processes, challenges and goals, regardless of their nature.
Using our adaptable Strategic Marketing Interview, we identify your company's unique value proposition and competitive advantages. This information is packaged into web writing that grabs your customer’s attention, telling them what they want to know - what they need to know - about your products or services.
Result: heightened interest, more leads, and increased sales.
Along the way, we reveal your company's hidden talents, uncover niche marketing opportunities, and create slogans, taglines and/or names for overlooked marketable processes.
About StrategiContent’s, Brian J. Anderson
Brian has excelled in all types and levels of sales: retail, outbound-inbound telemarketing, and in direct sales environments. He's sold both technical and mainstream services and products, intangibles and tangibles to all sizes of companies from small shops all the way up to Fortune 100 financial titans.
At the root of his versatility is a talent for strategic thinking, i.e. the development of new ideas and concepts from existing and accepted information, and an ability to translate technical information into an easy-to-understand form.
Brian's career backgrounnd is professional sales. He's worked for Bell in their Major Accounts and Finance Sales division, London Telecom, and Call-Net Telecommunications (now Sprint) where he was the top selling salesperson.
Please refer to Brian's LinkedIn profile for more information.
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Post-Secondary Education
University of Toronto
B.A in History and Media Studies
Ryerson
Foundations in Business
Data Communications
Managing Telecommunications
Telecom Applications and Services
Humber College
Digital Telephony
Business Telecommunications I
Data Communications
Telecommunication Concepts
Writing for Business
Marketing I and II
Sales Presentations to Small and Large Groups
Telemarketing
George Brown College
Introduction to Desktop Publishing
Psychological Application of
Technical Communication (Usability)
Seneca College
Introduction to Adult Education
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